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Samira Shuruk Samira Shuruk

Responsible Travel Tips That Actually Matter (From Someone Who’s Been Doing This a While)

In October 2023, my Morocco retreat group was set to arrive less than two weeks after a devastating earthquake. Friends and family were worried. A few people asked if we should cancel.

Canceling never crossed my mind—but changing our approach did.

The first thing I did was reach out to my friends in Morocco—people I’ve known for years through decades of performing and from traveling there—and ask the only question that mattered: How are you? How are your families?

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